Specialized in: Podcast | Music Demographic: Age: 19 - 65 37% 63%

Specialized in: Podcast | Music Demographic: Age: 19 - 65 37% 63%

Bubba Nicholson a co-host for Into The Weeds, has recently joined Canadian Licensed Producer, Thrive Cannabis., as the Director of Channel Management. Bubba cut his teeth in the industry as the former President of Hello Cannabis, a clinic based concierge service that connects the dots between Patients, Physicians and Licensed Producers in the Canadian Cannabis Landscape. Previous to his work in the Cannabis space, Bubba spent several years helping build the US Movember grassroots campaign as community director, in the movement's infancy. By pulling from his 20 years of experience in Experiential Marketing and Development in the Alcohol industry, Bubba was able to help propel the campaign's growth astronomically in the US market. After a recent debilitating accident which left him walking with a cane for 6 months, Bubba has seen first hand the power of Cannabis and its ability to help not only as a 1st line therapy but also as an exit to Opioid addiction. His experiences have helped him formulate a very unique, patient centric & holistic approach to patient care while still holding a strong understanding of the recreational markets and its needs.